Case Study:
vacondi Brand Creation
Brand identity for a travel-guide publisher.
The Task
For Vacondi, we were tasked with creating a visual identity from the ground up: logo, typography, and a consistent design system that signals trust and professionalism across every digital channel.
The Challenge
In the competitive publishing and travel media market, trust matters. Vacondi was a new brand with no existing visual identity, no logo, no typography, no consistent way to present itself across digital channels. It needed a clear, credible foundation to build market presence from day one.
Our Solution
We designed a visual identity from the ground up: a clean, minimalist logo and typography that balance presence and elegance, and a consistent visual language across all digital touchpoints that communicates competence and reliability.
the numbers
The Impact
A clear, professional first impression from day one. The new identity gave Vacondi a consistent presence across every digital channel.
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