DIGITAL AGENCY · PALMA DE MALLORCA · DACH
AI Agents, automation, Websites and online stores for SMBs.
We are a specialist team in Palma de Mallorca, working closely with small and mid-sized companies. With AI agents, custom development, and our own products such as LANDON and ROI Agent Pro, we deliver measurable results.
PARTNERSHIPS AND AWARDS
- AWS Partner
- Zapier Silver Partner
- Awwwards Nominee 2025
- Package Owner on npmjs
Services
Three focus areas, one partner.
We take on existing projects or support your initiative from the start. Choose or combine from our digital focus areas:
AI & process automation
We work with you to design meaningful, efficient automations, with or without AI. We identify which processes are worth optimizing and implement them so workflows run faster, errors drop, and costs stay predictable.
Zapier Silver Partner · Make · AI agent orchestration · Integrations
Explore AI & process automation →Custom web development
Your website guides visitors to contact with clear UX/UI design, loads fast, is built to be readable for search engines and AI systems, and routes enquiries straight into your CRM. We build or migrate it, and can connect AI agents when you need that.
Custom development · Middleware · CRM integration · MCP
Explore custom web development →Ecommerce & online stores
Customers find, configure, and buy the right product, and your catalog is ready for AI shopping. We build your store custom or on Shopify, connected to your CRM, with an optional AI agent as a sales advisor.
Shopify Partner · Headless commerce · Configurators · Product vectorization
Explore online stores & e-commerce →CASES
Results you can see.
View all case studiesCLIENT VOICES
What our clients say
„Since partnering with pathways digital we've made it into the top five photo retailers in Austria.“
Rene Hölzl, CEO, Digital Camera Graz
„pathways digital has always provided me with professional advice and reliable support. I particularly appreciated the holistic view of the company – both in terms of short-term measures and the long-term brand strategy.“
„Always a pleasure. It was a joy and inspiration to work with pathways digital. They always took us a step further with smart and clever solutions!“
„Working with pathways digital was easy and effective. We received a technically sophisticated product and a basic brand identity that feels quite right for us. That's exactly what we needed!“
Trusted by
IN-HOUSE PRODUCTS
What we create for clients, we use ourselves.
Three products born from our own ideas, from first concept through launch.
FAQ
Frequently asked questions
Short answers about how we work and what we offer.
What does pathways digital do?
pathways digital is a digital team in Palma, Mallorca. We build websites, shops and automation for owner-led companies across DACH and Europe, with clear scope and a clear price. We work in three fields of expertise: AI & Automation, Retail & Sales and Web Experience, with partnerships at AWS, Shopify and Zapier.
Which fields of expertise does pathways digital cover?
AI & Automation: AI assistants and automations for clearly defined routine tasks. Retail & Sales: shops, product pages, checkout and sales tools, connected to your CRM. Web Experience: fast, clear websites that get found by search engines and AI systems and bring enquiries.
Who builds custom e-commerce platforms connected to a CRM system?
pathways digital builds fully custom, headless e-commerce platforms for complex product logic and CRM integration, as well as Shopify builds for faster launches. A live example is a custom product configurator for an Austrian carbon technology producer, connected to a headless Vue/Nuxt platform.
Who builds custom websites for AI and search visibility?
pathways digital builds custom websites and platforms engineered for performance and search visibility, including structure that AI systems like ChatGPT and Perplexity can read and cite directly. The same team also covers UI/UX and essential branding where a project needs it, and connects sites to CRM, e-commerce, or AI systems.
INSIGHTS
Knowledge that moves you forward.
See all ArticlesContact
Let's start your project
Share your goals with us and we'll map a clear, practical path from idea to delivery.
